Facebook

Account Setup:
We will set up Facebook business pages, completing all relevant information, setting up relevant tabs, and assigning administrators.

Account Management:
When it comes to managing Facebook business pages, our flexible service is governed by the needs of your clients. We can post the occasional news item to the wall, or we can respond to all wall posts made within fifteen minutes, twenty four hours a day and seven days a week - whatever the level of service required, our dedicated team will provide.

Application Development:
With a sound understanding of the way online communities work, we build a variety of Facebook applications for our agency partners and their clients. We advise on design and development, and how to get the best from the facebook api.

Twitter

Twitter account setup:
We set up Twitter accounts on behalf of our clients brands, and advise on the best way to begin a campaign and increase followers.

Twitter account management:
We gain a deep understanding of our agency partners brands to enable us to successfully manage a variety of campaigns on behalf of the brand, whilst adhering to strict guidelines. Levels of service are governed by the needs of the client, and can include such things as responding to tweets directed at the brand, and brand mentions in general tweets, up to a level of service which requires us to respond to tweets within an agreed timeframe, 24/7.

Campaign solutions:
Twitter campaigns can be extremely successful, especially when integrated with a more general ongoing brand campaign. We align Twitter campaigns with your general marketing strategy, and advise on and implement promotions and ensure positive brand engagement.

YouTube

Account setup:
We set up YouTube channels and administration permissions on behalf of clients, either a basic account or a dedicated channel. We can then advise on the best way to utilise YouTube and all it has to offer, including advising on appropriate content.

Channel management:
We upload videos on behalf of clients, and then set keywords to ensure the videos have the best chance of appearing in search results, whilst promoting them through the brand website and other social media outlets a brand may have.

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Big Dot Media

The benefits of a Content Management System

Content Management Systems have historically only been implemeted on large corporate websites with large corporate budgets, but with the increasing popularity of open source systems such as WordPress and Joomla, many web developers are now implementing complex, but easy to use Content Management Systems into even the most basic of websites…

Quick and Easy to Update
Content Management Systems allow users to add new pages to a website with minimal effort. Your entire website is managed via your administration control panel where you can add new articles, images, polls and many other features via an intuitive interface.

Web Experience not Essential
Traditionally you would need to hire a web designer/developer to manage your website. Using a CMS eliminates the need to do this. Everything from the look and feel of your website to article management can be handled via your control panel.  It is also a very cost effective way of running your own website as everything can be updated and managed by yourself. If you are ever in need of help or guidance, you can check the CMS provider’s FAQ (Frequently Asked Questions) section of their website or try posting your problem over at their official support forums…

Automatic Navigation Generation
Menu’s will be created automatically when you add new pages/categories which will form the basis of your websites navigation, e.g. Homepage, Contact, Articles, etc. This eliminates the need to manually update your navigation each time you add a new section, saving you time, effort and preventing the risk of creating dead links.

Searchable
Using a CMS will allow your entire website to be searchable enabling people to find content fast.  The advantages of having a search system in place on your website will save users the time of having to trawl through static pages trying to find what they need. It makes for a much better user experience and is certainly less frustrating.

Scheduled Content
With most Content Management Systems you can post date articles allowing you to publish them on a certain time or day of the week.  This is especially handy if you need to publish content at certain times but you’re not available to do so – the CMS will update it for you.

Protected Content
A CMS can make certain pages viewable only to people you choose. For example, you can allow visitors to your website to view all of your basic articles but require registration for them to view premium content.

Consistent Design
Don’t worry about creating new pages for every article as a Content Management System will automatically produce them for you. The article page will be created from a single template and, no matter how much content you add, you can rest assured the look of your website will stay the same.

Extendable
Content Management Systems, such as WordPress, have an excellent resource of extensions allowing you to develop your website further and offer more functionality.  There are hundreds of extensions available, including Ecommerce, Forums, Galleries, Classified Advertisements and so much more.

For more information on industry standard Content Management Systems and Bespoke CMS, please give us a call.

Original article can be found here

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