Earlier this month, MediaCityUK in Salford played host to a brief but highly informative visit from Google’s UK CEO, Matt Brittin. Brittin was there to share some insight into the search powerhouse that is Google, and also to highlight some of the website’s newest features. Read More

Silent and confidential digital production agency founders Steve and Louise McGrath have launched Buzz North West, a news platform developed specifically forthe North West media industry. Read More

There are various key considerations for brands who intend to use social media as part of their customer service strategy. There is only one key consideration for brands who don’t intend to do so – you should. Read More

The average user tends to spend the majority of their time on Facebook through the use of Facebook Apps. The aim of this article is quite simply to identify some of the best examples of Facebook Apps designed and employed by brands. We’ve selected seven of the best Facebook Apps from the tens of thousands that are available to users. Read More

A recent study from Digiday revealed some interesting trends in terms of brands’ marketing spend – namely that the tough economic climate has little to no impact on the use and value of marketing. Read More

Well it was bound to happen..

MPs will soon be able to use smartphones and tablet devices in the Commons, and will be able to tweet, too.

Now we can have up-to-date growls and moans from the MPs in real tweet time.

The Procedure Committee said devices no bigger than “a sheet of A4 paper” should be allowed in the Chamber. MPs can use electronic devices to aid memory during debates and send and receive messages under the proposals. But while the committee said the use of smartphones and iPads was allowed, laptops are still banned. Read More

Email marketing is everywhere these days. As consumers, we are bombarded with marketing communications from almost any brand we have ever dealt with, and certainly any brand that we have provided our email address to. Moreover, many companies share personal information with various third parties, affiliates and “family companies”. Read More

The traditionally American shopping event that is Black Friday has now firmly taken its place in the UK shopping market. With a host of top retailers such as John Lewis, Amazon and Apple offering massive discounts on a wide range of products last week, thrifty online shoppers managed to snag countless bargains as retailers entered into a price war. Read More

If, like me, you noticed the long-winded email about privacy from Facebook this morning, scanned what you considered the key points and then deleted it, you may have missed just how big a change this actually is to the democratic nature of the social network. Read More

Online retail giant Amazon has confirmed that they have started rolling out custom brand pages, and just in time for Christmas. Amazon brand pages will provide a new marketplace for third parties to sell their goods, and with the substantial weight of Amazon behind them it’s a safe bet that brands will be hurrying to get their page registered and ready to process orders. Read More

Responsive web design (RWD) is an approach to website design which focuses on providing an optimal viewing experience across a wide range of devices. Easy reading and navigation are the key concerns, with an emphasis on reducing the level of resizing, scrolling and panning for the optimal user experience, regardless of device. Read More

Since Facebook took the decision to go down the Initial Public Offering (IPO) route, the social network has been involved in an almost daily tug of war between keeping their core userbase happy and satisfying corporate investors. The most recent tug towards the side of investors has been the introduction of an advertising ROI tool. Read More

In the latest attempt to add value for their corporate investors, Facebook has rolled out a pages only version of users’ news feeds. The addition, which was rolled out across all Facebook accounts late last week, gives users the option of seeing posts only from the pages that they like, rather than the typical news-feed that we are all accustomed to. Read More

The vast majority of companies are trying their hand at social media these days, with a huge percentage employing Facebook and Twitter profiles in particular. There is a growing expectation amongst consumers for brands to maintain an active social media presence – research from Conversocial, for example, found that 91% of consumers expect a company to offer customer service support via at least one social media channel. Read More

New research conducted by NetSuite Inc. (NYSE: N), the industry’s leading provider of cloud-based financials and ERP software suites, has revealed that the UK high street is expecting an unprecedented £11bn growth from m-Commerce business over the coming year. Read More

Search as a whole is growing rapidly. Using the UK as an example, there were a total of 15.8bn visits to search engines made in the time period of January – July 2012. Compared with 2011, in total there have been 652m additional visits to search engines that weren’t happening this time last year. Read More